Start by sketching your idea. You deal with your motivation and your actual goal, i.e. your vision.

In addition, you develop a first version of your business model by systematically recording your idea with the help of the Lean Canvas and recognizing which next logical steps are pending.

Your Tool

Digital Booklet: YOUR IDEA

In the booklet “Your Idea” you deal with your motivation and your actual goal, i.e. your vision. In addition, you develop a first version of your business model by systematically recording your idea with the help of the Lean Canvas and recognizing which next logical steps are pending.

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Your Milestones

Move on to the next phase once you:

– have thought about your motivation & know what makes you persevere
– know your overriding goal & have formulated that in a vision
– have completed an overview of your idea in the form of the Lean Canvas
– have conducted a short research on the context of your idea
– have formulated your idea as a One Sentence Pitch

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Process Guide: Problem & Customer

Topic Guide: Idea